Chandan Mendiratta has been appointed as the Chief Culture Officer at Zepto, marking an important expansion of his leadership role within the company. This move comes after his successful tenure as Chief Brand Officer and reflects Zepto’s commitment to strengthening its organizational culture while scaling rapidly. Chandan’s new position underscores the company’s focus on aligning its internal culture with its ambitious growth objectives, ensuring a cohesive work environment that fosters both innovation and collaboration as Zepto continues its fast-paced expansion.
In his new role as Chief Culture Officer, Chandan Mendiratta will be responsible for driving employee engagement, enhancing talent development, and building a strong company culture that aligns with Zepto’s mission and values. As Zepto continues to disrupt the quick-commerce industry, maintaining a positive and productive organizational culture will be essential to support its expansion and attract top talent. Chandan’s leadership will be key in shaping Zepto’s culture to ensure it fosters an environment where employees are motivated, aligned with the company’s vision, and equipped to contribute to its rapid growth.
Before joining Zepto, Chandan Mendiratta had a highly successful career at Zomato, where he made significant contributions in brand management and marketing. As Head of Brand Marketing, he led innovative campaigns that significantly enhanced Zomato’s brand presence and engagement. His work earned him the Founder’s Award, recognizing his leadership in developing and executing impactful marketing strategies that resonated with consumers. During his time at Zomato, Chandan also played a pivotal role in launching global initiatives such as Zomato Gold and contactless dining, which contributed to Zomato’s success in expanding its offerings and customer base.
Chandan’s extensive experience in brand management, marketing, and leadership has equipped him with the skills necessary to drive cultural transformation at Zepto. His ability to lead large teams and execute business strategies that drive growth will be critical as he transitions into his new role at Zepto. By leveraging his experience in shaping strong brand identities, Chandan will now focus on nurturing Zepto’s internal culture and creating an environment where employees are engaged, motivated, and aligned with the company’s vision.
As Zepto continues to lead the quick-commerce industry, Chandan’s appointment reflects the company’s recognition that a strong and healthy organizational culture is just as important as external brand presence in achieving long-term success. His leadership in this area will ensure that Zepto can not only scale quickly but also retain its innovative spirit and ability to attract and retain top talent. Chandan’s ability to integrate culture with business growth will be instrumental in ensuring Zepto’s continued leadership in the highly competitive quick-commerce market.
Through his experience in both marketing and organizational development, Chandan Mendiratta is poised to make a significant impact on Zepto’s culture, shaping a workplace that supports the company’s core values while driving its ambitious expansion plans. As Zepto continues to evolve, Chandan’s leadership will play a crucial role in ensuring that the company’s culture remains a key driver of its success.
