Eros Group has elevated Rajat Asthana to the role of Chief Executive Officer, marking a significant milestone in his eight-year journey with the UAE-based retail and consumer electronics conglomerate. Prior to this, he served as the Chief Operating Officer, following a steady rise through key leadership positions including General Manager, Associate Vice President, and Vice President.
Asthana has been instrumental in shaping Eros Group’s operational framework and driving growth across its core business verticals in the UAE. His strategic direction and focus on operational efficiency have played a central role in strengthening the group’s market position.
Bringing with him over 25 years of experience in the consumer electronics and retail sector, Asthana’s career spans major multinational organizations such as Samsung Electronics and Whirlpool Corporation of India. His expertise includes market expansion, sales strategy, and business transformation, with a focus on the India and Middle East regions.
As he steps into the CEO role, Asthana is expected to lead Eros Group into its next phase of innovation and growth, building on a strong legacy and positioning the company for future success in a dynamic regional market.
