OLX India has announced the appointment of Apoorv Pandey as Chief Marketing Officer, marking his return to the company where he earlier played a key role in shaping brand and growth strategies. Bringing extensive leadership experience from organizations such as Zepto, Moloco, Zomato, Blinkit, and OLX Group, Apoorv’s appointment signals OLX India’s renewed focus on accelerating user growth, enhancing brand equity, and strengthening its digital strategy.
In his most recent role as Senior Vice President – Strategy at Zepto, Apoorv contributed to building the company’s long-term business roadmap and scaling its operational growth. Prior to that, at Moloco, he helped expand the company’s performance marketing capabilities, aligning data-driven insights with business outcomes. His earlier stints at Zomato and Blinkit further established his expertise in driving user engagement, market expansion, and brand leadership in the fast-evolving quick commerce sector.
Before these assignments, Apoorv had a successful tenure with OLX Group, where he led some of its most memorable campaigns, including “OLX Dekha Hai” and “Set Hai”, positioning OLX as one of India’s most recognized and trusted digital classifieds platforms. Beyond his corporate experience, he co-founded CodeRang – 360 Degree Digital Solutions, where he collaborated with leading e-commerce businesses across India and Southeast Asia, delivering integrated marketing and technology-driven solutions.
Apoorv began his professional journey as a Strategy Consultant at iCRM in Malaysia, building a strong foundation in strategic planning, analytics, and business development. With over a decade of cross-sectoral experience across global and Indian markets, he brings a unique blend of creative vision and strategic acumen to his new role.
As OLX India continues to evolve its platform and user experience, Apoorv Pandey’s leadership is expected to play a pivotal role in driving innovation, deepening consumer trust, and reinforcing OLX’s position as a market leader in India’s digital classifieds and e-commerce ecosystem.
