Leadership appointment strengthens the organisation’s focus on brand building, integrated marketing and strategic communications
Ahuja Residences is pleased to announce the appointment of Namrata Bhujel as Head – Marketing, Communication & PR, as the organisation continues to expand its hospitality portfolio and strengthen its brand presence across markets.
With 15 years of professional experience in marketing and communications, Namrata brings expertise across integrated marketing, brand strategy, digital marketing, social media, content, public relations and brand communication. Her career spans diverse sectors and leading brands, including Reckitt Benckiser, Lufthansa German Airlines, SWISS, WrightBus, JCB and Germany Tourism, among others.
During her tenure with MRM/McCann, Namrata worked across a diverse portfolio of brands, managing integrated marketing initiatives, digital campaigns, social media, creative content and influencer collaborations. Her experience also encompasses client relationship management, team leadership and the development of marketing strategies that bring together brand objectives, consumer engagement and business priorities.
With a strong understanding of both strategic planning and campaign execution, Namrata brings a comprehensive approach to marketing, with a focus on strengthening brand positioning, building consistent brand narratives and creating meaningful audience engagement across platforms.
In her new role at Ahuja Residences, Namrata will lead the organisation’s marketing, communications, public relations and brand-building initiatives across its growing portfolio of serviced apartments, hotels and hospitality offerings. Her responsibilities will include strengthening brand positioning and visibility, enhancing digital and performance marketing capabilities, driving corporate and brand communications, developing strategic partnerships and aligning marketing initiatives with the organisation’s business objectives.
As Ahuja Residences continues to expand into new markets and hospitality formats, Namrata’s immediate priorities will include building a cohesive brand architecture across the portfolio, strengthening market differentiation, enhancing the organisation’s digital presence and developing a more integrated, measurable approach to marketing and communications. Her mandate will also focus on supporting new launches, strengthening stakeholder engagement and creating greater visibility for the organisation and its brands.
Commenting on the appointment, Sonal Pathak, CHRO, Ahuja Residences, said, “Namrata brings valuable experience across marketing, brand building and communications, which will be important as Ahuja Residences continues to strengthen its market presence and expand its hospitality portfolio. As we enter our next phase of growth, building stronger brand capabilities and a more integrated approach to marketing and communications remains a priority. We look forward to her contribution in strengthening our brands and supporting the organisation’s long-term growth ambitions.”
Namrata’s appointment reflects Ahuja Residences’ continued focus on strengthening its leadership capabilities, enhancing its brand ecosystem and building a strong foundation for its next phase of growth.
