Dashverse Launches ‘Raftaar,’ India’s First AI-Generated Microdrama, Slashing Production Time by 50% and Costs by 75%

Dashverse Launches ‘Raftaar,’ India’s First AI-Generated Microdrama, Slashing Production Time by 50% and Costs by 75%
Breakout Hit Crosses 1 Million Views, Proving Audience Appetite for AI-Powered Storytelling; Company to Scale Production to 100 More AI Microdramas by Year-End

BENGALURU, India & SAN FRANCISCO, USA – Dashverse, the AI entertainment company, has launched India’s first microdrama series produced entirely with generative AI, with its series ‘Raftaar’. The 90-minute serialized narrative was created using Dashverse’s proprietary generative video platform, Frameo.AI, which reduced production time by half and cut costs by 75% compared to traditional methods.

The successful launch, which has already garnered over 1 million views on Dashverse’s DashReels app, marks a significant milestone in AI-powered content creation and validates a new, highly scalable model for digital entertainment.

‘Raftaar’ follows the story of Raj, a racing champion battling betrayal on a quest for redemption. While the story was conceived by human writers, the entire production was brought to life by Frameo.AI. The platform acts as a creative collaborator, interpreting scripted scenes with unexpected flair, from unique lighting and camera angles to subtle character expressions that often surpassed the creative team’s initial vision.

View the trailer here

“The biggest challenge in the rapidly growing microdrama market is content velocity—the ability to produce high-quality shows quickly and consistently,” said Sanidhya Narain, Co-Founder & CEO of Dashverse. “Frameo.AI is our answer to that challenge. ‘Raftaar’ is more than a technological milestone; it’s a blueprint for the future of entertainment. We are lowering the barriers to video production and building a proven monetization model where creators can earn directly and sustainably in this booming microdrama market”

The launch demonstrates the power of AI to transform the creative workflow, enabling a single creator to move from script to final cut in days, a process that traditionally requires large teams and months of work. This breakthrough unlocks the potential for one-person production houses and opens the door to a new wave of diverse voices and genres, a vision Dashverse will champion by scaling its own in-house production to launch 100 new AI microdramas by year-end.

The success of Raftaar has significantly accelerated the growth of Dashverse’s flagship microdrama app, DashReels, which has now surpassed 10 million cumulative installs since launch and delivered $2 million in revenue in August alone.

“We designed Frameo.AI not just as a tool, but as a creative partner,” said Soumyadeep Mukherjee, Co-Founder & CTO of Dashverse. “It delivers professional-grade video with unprecedented consistency, controllability, and speed. The platform empowers creators to iterate rapidly and bring their most ambitious ideas to life, proving what’s possible when human imagination and generative AI work in tandem.”

The premiere of ‘Raftaar’ follows Dashverse’s recent $13 million Series A funding round, led by Peak XV Partners with participation from Z47 and Stellaris Venture Partners. Founded in 2023 in Bengaluru by Sanidhya Narain, Lalith Gudipati, and Soumyadeep Mukherjee, Dashverse was established with a bold vision to unite artificial intelligence and storytelling. The company is committed to making its technology accessible to creators and studios worldwide to shape the future of entertainment.

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Disclaimer: The above press release has been provided by Edelman. CXO Digital Pulse holds no responsibility for its content in any manner.
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