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Digital Innovation as a Business Strategy

Forward-looking organizations are increasingly acknowledging the need to interweave digital innovation to their business strategy to realize long-term impact of innovation as a part preparing themselves for uncertainty caused by ambiguous market conditions. While many are seeing innovation as the key to resilience, agility and business continuity, a significant reason for organizations that are not too focused on Innovation is their perceived need to focus on short-term issues and building immediate resilience.


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