Eptura has announced the appointment of Raj Batra as its new Chief Executive Officer, marking a major step in the company’s growth strategy. Known for his expertise in digital transformation, automation, and manufacturing innovation, Batra brings decades of leadership experience across global industries. His appointment is expected to reinforce Eptura’s position as a leading provider of workplace technology solutions.
Before joining Eptura, Batra served as Executive Advisor at Kearney, Board Member at Advanced Technology Services (ATS), and Chairman & Co-Founder of AxD: Automation x Digital. He also holds board roles at Amsted Industries and MKS Inc., and actively contributes to the Manufacturers Alliance. These positions highlight his strong engagement in shaping industrial transformation strategies and building technology-driven business models.
Batra’s professional journey includes an extensive career at Siemens, where he held senior leadership positions and drove initiatives in automation and digital technologies. His work at Siemens underscored his ability to scale innovation and integrate advanced technology into global operations—skills that will be pivotal in his new role at Eptura.
Beyond corporate leadership, Batra has made significant contributions to industry associations and education. He played an active role in the National Electrical Manufacturers Association (NEMA), contributed to the growth of Shapeways, and supported innovation and education programs through the Siemens Foundation. His consistent advocacy for digital adoption and workforce upskilling has made him a respected figure in both industry and academia.
Commenting on his career focus, the company highlighted his “proven record of driving growth, transformation, and technology adoption.” With this background, his leadership at Eptura is seen as a natural step in advancing the company’s mission to create smarter, technology-enabled workplaces.
As Eptura continues to expand its global presence, Batra’s mix of operational expertise, strategic insight, and passion for innovation is expected to accelerate growth and strengthen customer engagement. His leadership signals a renewed focus on integrating cutting-edge digital solutions into workplace ecosystems, aligning with evolving enterprise needs worldwide.