Sarina Menezes has been promoted to the position of Senior Vice President & Head – Marketing & Corporate Communication at Oberoi Realty, recognizing her continued contribution to the company’s brand and communication strategy. “With more than 30 years of experience, Sarina is known for her expertise in premium brand building, strategic communications, and marketing leadership across luxury, real estate, and hospitality sectors.” Her elevation comes at a strategic time as Oberoi Realty deepens its focus on brand positioning and market engagement in the premium and luxury real estate segments.
Over the last four years, Sarina served as Vice President at Oberoi Realty, where she played an instrumental role in shaping the company’s brand narrative. “Over the past four years as Vice President at Oberoi Realty, she has played a pivotal role in enhancing the company’s brand visibility, market positioning, and stakeholder engagement.” Her work in aligning marketing efforts with business goals has strengthened Oberoi Realty’s brand equity and stakeholder relationships. “Her ability to align business goals with compelling storytelling has been instrumental in driving brand equity.”
Sarina brings a rich and diverse leadership background to her new role. Prior to joining Oberoi Realty, she held senior roles at several reputed organizations including Knight Frank India, The Club Mumbai, and Prospects for People with Learning Disabilities UK. “Prior to Oberoi Realty, Sarina held key leadership roles at Knight Frank India, The Club Mumbai, and Prospects for People with Learning Disabilities UK making her a dynamic and purpose-driven leader.”
Her deep understanding of strategic communication, combined with a keen eye for luxury brand development, makes her well-suited to lead Oberoi Realty’s marketing and corporate communication initiatives at a time when consumer engagement and brand storytelling are more critical than ever.
With this promotion, Sarina is set to spearhead integrated marketing strategies that further enhance Oberoi Realty’s industry presence and customer experience, while reinforcing its position as a leading brand in the real estate sector.