Tata Consultancy Services (TCS) has entered into a strategic partnership with Nokian Tyres Plc to modernise the tyre manufacturer’s IT operations by leveraging artificial intelligence and agentic automation technologies. The collaboration is aimed at transforming key technology functions and strengthening the company’s digital capabilities across multiple business areas.
Under the agreement, TCS will support the modernization of application management, development, and support services across Nokian Tyres’ engineering, manufacturing, supply chain, and corporate functions. The initiative is expected to help streamline operations, improve efficiency, and establish a more agile technology environment capable of supporting future business requirements.
The partnership reflects a growing trend among global manufacturers to adopt AI-driven technologies and automation solutions to enhance operational performance and accelerate digital transformation. By integrating advanced automation capabilities into its IT landscape, Nokian Tyres aims to build a stronger technological foundation that can support innovation and data-driven decision-making across the organization.
Commenting on the collaboration, Nokian Tyres Chief Information Officer Timmy McLellan said the partnership will create “a foundation for wider adoption of automation, data driven solutions and artificial intelligence.” The statement highlights the company’s long-term vision of embedding emerging technologies into its business processes to drive greater efficiency and competitiveness.
TCS President Anupam Singhal also emphasized the strategic importance of the engagement, stating that the company is “building a modern, insight-driven technology foundation to help Nokian Tyres accelerate innovation, respond faster to market shifts, and elevate manufacturing outcomes.”
The collaboration is expected to strengthen Nokian Tyres’ ability to leverage AI-powered insights while enhancing responsiveness to changing market conditions and operational demands. As manufacturing organizations increasingly focus on digital transformation, the adoption of intelligent automation and AI-driven solutions has become a critical component of long-term growth strategies.
Nokian Tyres reported net sales of €1.4 billion in 2025 and employs approximately 4,000 people worldwide. The company continues to invest in technology modernization initiatives as part of its broader efforts to enhance productivity, innovation, and business resilience.
The agreement underscores the growing role of AI and agentic automation in reshaping enterprise IT operations and supporting the digital evolution of global manufacturing organizations.
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