FCB India, a division of the FCB Group within India, a worldwide advertising agency network, announces the appointment of Ashima Mehra as its new Chief Executive Officer. With a professional background spanning over two decades, Ashima brings extensive experience in cultivating contemporary brands. Her expertise ranges from creative endeavors to strategic account management, embodying a distinct fusion of creativity, strategic acumen, and client-centric proficiency garnered from her tenure in advertising agencies and renowned corporations such as Reckitt and Godfrey Philips.
In her new role as CEO of FCB India, Ashima will assume responsibility for supervising the agency’s operations, steering business expansion, nurturing client partnerships, and fostering an environment conducive to creativity and innovation. Ashima transitions to this position from her previous role as executive director at Leo Burnett India, where she significantly contributed to business growth and market amplification.
