In a pioneering move that merges artificial intelligence with cultural storytelling, Collective Artists Network has introduced Radhika Subramaniam — India’s first bilingual, AI-powered travel influencer. Designed to connect authentically with Gen Z audiences, Radhika speaks both Tamil and English and embodies the spirit of modern exploration.
Portrayed as a solo traveler who left behind a stable corporate career to uncover stories across India, Radhika brings rich, localized narratives to life — all without physically leaving the digital realm.
Following the success of Kavya, a millennial-centric AI persona, Radhika is positioned as a relatable and culturally rooted figure for younger audiences. “Radhika feels like someone we all know, that one friend who took the leap and actually went on the trip,” said Vijay Subramaniam, Founder and Group Chief Executive Officer of Collective Artists Network.
“She’s not just spitting out trends or trying to be viral — she actually gets the context,” added Sudeep Subash, Chief Revenue Officer at Collective Artists Network.
For brands, Radhika represents an ever-present, relatable voice that resonates deeply with digital-native consumers. Despite being powered by artificial intelligence, her tone remains human and emotionally engaging.
With her bilingual fluency, immersive storytelling, and Gen Z appeal, Radhika Subramaniam is redefining the influencer landscape — showing that the most compelling travel guides may soon be virtual.
