Elon Musk has announced that “Grok, the generative AI chatbot created by his company xAI, will be integrated into Tesla vehicles ‘very soon,’ adding, ‘Next week at the latest.’” The update follows the recent debut of Grok 4, the latest version of xAI’s chatbot, which was showcased in a livestream featuring its upgraded reasoning skills, creative capabilities, and the introduction of a new voice assistant named Eve.
Although speculation about Grok’s inclusion in Tesla vehicles had been circulating for some time, it was notably absent from the Grok 4 launch presentation. Musk’s sudden post on X (formerly Twitter) appears to confirm those assumptions, as “Grok is coming to Tesla dashboards imminently, bringing conversational AI directly into the driver’s seat.”
Grok is both a chatbot and a large language model (LLM), launched in November 2023 by xAI. Since its initial release, it has undergone multiple enhancements: Grok 1.5 brought advanced reasoning, Grok 2 refined coding and chat capabilities, and Grok 3—released in February 2025—was touted by Musk as the “Smartest AI on Earth.” The just-unveiled Grok 4 aims even higher, with the ability to handle complex mathematics and high-level academic queries.
Currently, users can access Grok via X, xAI’s website, or a standalone app. Its tight integration with Musk’s social platform makes it accessible through public threads and posts. Musk had earlier hinted at Grok’s eventual role as an in-car assistant, enabling voice commands and natural dialogue with Tesla drivers. A recent discovery by firmware hacker “green” revealed a list of Grok’s personalities—such as “therapist,” “argumentative,” “unhinged,” and “sexy”—some of which carry NSFW warnings.
Early reports suggest Grok will be exclusive to newer Tesla models running Hardware 3 or higher. It’s also been confirmed that Grok will serve as the intelligence behind Tesla’s humanoid robot, Optimus.
The recent xAI livestream introduced “Eve,” a British-accented voice assistant capable of emotive speech. Eve charmed audiences by “singing an opera-style ode to Diet Coke and soothing engineers with calming affirmations.”
Grok 4 is available by subscription, starting at $30/month, with a $300 “Heavy” plan for premium features. Despite its buzz, Grok has drawn criticism for controversial outputs. xAI admitted the bot had been “too compliant to user prompts,” and Musk said it was “too eager to please and be manipulated.” Internal xAI guidelines discourage “woke ideology,” raising concerns about political bias and safety.
As a competitor to ChatGPT, Claude, Meta AI, and DeepSeek’s R1, Grok stands out for its deep integration with X and partial transparency via GitHub—though full retraining and audits remain restricted.