ProcMart Appoints Ashutosh Dhar as Chief Business Officer to Drive Strategic Growth and Global Expansion

ProcMart, one of India’s leading B2B marketplaces for indirect procurement, has announced the appointment of Ashutosh Dhar as Chief Business Officer (CBO), marking a significant step in its mission to accelerate strategic growth and expand its global footprint.

With over 20 years of cross-industry expertise in supply chain transformation, procurement, distribution, and business strategy, Dhar will lead ProcMart’s next phase of development. His mandate includes steering expansion into new geographies—particularly Southeast Asia—strengthening client relationships, and scaling the company’s operational capabilities.

Ashutosh has held leadership positions in globally recognized organizations, giving him a comprehensive understanding of the end-to-end supply chain ecosystem. As CBO, he will focus on building a robust growth roadmap, unlocking new revenue opportunities, and enhancing collaboration with key partners. His role also includes mentoring high-performance teams across business development, sales, and client management to deliver seamless, enterprise-grade procurement experiences.

Speaking on the appointment, Anish Popli, Founder & CEO of ProcMart, said: “Ashutosh’s appointment comes at a pivotal moment as we scale our expansion and innovation efforts to redefine enterprise procurement. Ashutosh brings with him a stellar track record of driving large-scale supply chain transformations, leading high-impact teams, and unlocking operational efficiencies.”

Sachin Jain, CFO & Chief Strategy Officer, added: “Ashutosh’s appointment strengthens our foundation as we enter new markets, diversify offerings, and deepen enterprise value. His strategic acumen will shape resilient business models and unlock long-term stakeholder returns.”

Commenting on his new role, Ashutosh Dhar stated: “Joining ProcMart at this exciting juncture offers a rare opportunity to be part of a company that is not just evolving with the times but actively shaping the future of procurement.”

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