Edtech unicorn PhysicsWallah (PW) has appointed Satish Sharma as its new Chief Marketing Officer (CMO). An IIT Varanasi graduate, Satish steps into the role at a time when the company is actively expanding its offerings and scaling its footprint across the education landscape.
In his new position, Satish will lead the company’s brand and marketing strategies, driving momentum as PW continues its mission to democratise education. With over two decades of experience in entrepreneurship, digital transformation, and strategic marketing, Satish brings a deep understanding of building scalable and impactful marketing ecosystems.
Most recently, he co-founded Unyscape, a marketing and analytics firm catering to global clients, where he served as both COO and CMO. His leadership spanned brand building, performance marketing, and communications across diverse sectors and geographies. Prior to that, Satish held early roles at IBM and Tata Steel, where he contributed to large-scale technology and operational initiatives.
“As we prepare to enter the next chapter in our journey, his experience will be invaluable in our attempt at building a differentiated and enduring brand that learners trust and love,” said Alakh Pandey, Founder and CEO of PhysicsWallah.
Sharing his thoughts on the appointment, Satish Sharma said, “I’m honoured to join PhysicsWallah at such a pivotal point in its journey. The brand’s attempt at making education accessible to those who wish to learn deeply resonates with me. I look forward to building on the incredible momentum the team has been trying to create and helping to try and amplify the impact with authenticity and empathy.”
Founded in 2016 as a YouTube channel, PW has since evolved into a full-fledged education platform serving millions of learners across India through a hybrid model combining online and offline learning. The company offers solutions in test preparation, skilling, higher education, and overseas education, and is backed by marquee investors including Hornbill Capital, Lightspeed Ventures, Westbridge, and GSV Ventures.
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