Jagdish Mitra, formerly the head of Tech Mahindra’s India business, has launched an AI startup with an initial proposed investment of Rs 65-80 crore. The startup is expected to commence operations within the next three months. “We plan to engage customers within 8-12 months, with an initial investment of USD 8-10 million,” Mitra, a candidate for the Tech Mahindra CEO position following CP Gurnani’s resignation, informed PTI.
Mitra emphasized a shift from cost-driven to value-driven propositions in AI, stating, “The cost advantage driven by manpower will be significantly affected. We need to prioritize values over costs.”
The startup will focus on manufacturing, retail, and sportstech sectors, operating from both the US and India. Although not revealing the company’s name, Mitra indicated a focus on developing efficient and cost-effective AI solutions rather than complex chatGPT models.
“We aim to create short language models and deliver value through factory output,” Mitra explained, highlighting the importance of AI solutions contributing directly to operational outcomes.
Mitra emphasized enhancing productivity through AI across industries, emphasizing that the future lies in leveraging AI for value addition and productivity enhancement rather than solely reducing development costs.
“Our go-to-market strategy will target SAAS and firms with less than USD 2 billion in revenue,” Mitra added, stressing a practical approach to integrating AI for productivity gains rather than challenging existing methods.
