MFine Elevates Siri Vishwanath to Chief Business Officer to Drive Enterprise Growth and Care Innovation

MFine Elevates Siri Vishwanath to Chief Business Officer to Drive Enterprise Growth and Care Innovation

MFine, a leading digital healthcare platform under LifeCell International Pvt. Ltd, has announced the elevation of Siri Vishwanath to Chief Business Officer (CBO). In her new role, she will lead the company’s enterprise expansion, strengthen organizational capability, and drive innovation in care delivery. With over 20 years of leadership experience across healthcare, insurance, and technology, Siri brings deep expertise in enterprise healthcare benefits, strategic growth, and operational excellence.

Before her elevation, Siri served as Head of Enterprise Business at MFine, where she played a key role in advancing corporate healthcare partnerships and enhancing customer success initiatives. Under her leadership, MFine expanded its enterprise solutions portfolio and deepened its engagement with leading organizations across sectors.

Throughout her career, Siri has held leadership roles at MediBuddy, Medi Assist, Infosys BPM, AXA, and GE Capital, where she built strong expertise in sales leadership, healthcare operations, and digital transformation. Her tenure at Firstsource, MediBuddy, and Medi Assist saw her managing large-scale healthcare portfolios for major enterprises such as Carelon, Tech Mahindra, L&T, Wipro, IBM, Cognizant, Coca-Cola, SAP, and Intel, among others.

In addition to her corporate journey, Siri also pursued entrepreneurship through a successful café venture in Bengaluru, reflecting her diverse experience and leadership versatility. Her blend of business acumen and people-centered leadership uniquely positions her to scale MFine’s vision of transforming healthcare delivery in India and beyond.

MFine operates as a business unit of LifeCell International Pvt. Ltd, which has pioneered advancements in pharmaceuticals, biotechnology, and nanotechnology. LifeCell is India’s largest stem cell and tissue storage bank and a leading provider of cell- and tissue-based therapeutics, underscoring its mission to make advanced healthcare accessible and personalized.

With Siri’s appointment as Chief Business Officer, MFine is poised to accelerate its enterprise growth trajectory, strengthen partnerships, and continue building technology-led healthcare ecosystems that deliver measurable outcomes and holistic patient care.

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