AET Displays Limited, a manufacturer of LED displays and a part of China’s Guangda Group, has announced the appointment of Su Piow Ko as the CEO for the India market. Currently serving as Vice President of AET Global, Ko has been given the additional responsibility of leading the India operations, the company stated. Specializing in the design, production, and marketing of fine-pitch LED displays, AET Displays benefits from Ko’s extensive expertise in LED technology, accumulated over three decades.
Under Ko’s leadership, AET aims to push the boundaries of technological advancement, expand its market presence, enhance after-sales support services, and forge strategic partnerships to drive sustainable growth in India, the company announced.
Since officially entering the Indian market on October 26, 2023, AET has rapidly established its presence, offering over 50 products and completing more than 2,000 installations nationwide. The company also operates one assembly plant, three offices, three customer experience centers, and five service centers across the country to ensure comprehensive support for its customers.
“I am honored to take on the responsibility of CEO, India, at AET,” Ko said. “India presents immense opportunities for growth and innovation in the LED display industry, and I am excited to guide AET in achieving excellence and surpassing customer expectations in this dynamic market.” He added, “My vision extends beyond establishing AET as a leader in the LED sector in India; I am also dedicated to bolstering the nation’s economy through our commitment to local manufacturing.”
Ko’s journey in the LED technology sector began over 30 years ago, during which he quickly ascended through the ranks due to his outstanding leadership skills and technical proficiency. His seven-year tenure at Siemens as a Senior Production Operation Manager provided him with invaluable experience in managing large-scale manufacturing operations and optimizing efficiency.
Prashant Srivastava, Head of International Marketing, commented on Ko’s appointment, stating that his demonstrated leadership and comprehensive understanding of market dynamics make him a valuable asset to AET’s strategy in India. “His forward-thinking approach will enable us to promptly adapt to market fluctuations and capitalize on emerging trends, ensuring enduring success in India’s competitive LED arena,” Srivastava said.
“In recent months, AET Displays has been bullish on the Indian market,” Srivastava continued. “In December, the company announced plans to invest ₹200 crore this year in the Indian market. Ko stated that this investment will expand our assembly, manufacturing, and warehousing capabilities in the country.” The company currently has an assembly facility in Chennai and sources up to 55% of its components for some products from Indian suppliers.
With a client portfolio that includes major companies such as Reliance, Adani, and BQ Prime, AET sees the “Digital India” policy as a significant driver of LED display adoption in the country.
According to a report by market research firm IndustryArc, the Indian display market size is forecast to reach $18.64 billion by 2027, growing at a CAGR of 11.7% from 2022 to 2027. The significant adoption of signage and interactive displays by various industry verticals, including healthcare, education, sports, and entertainment for branding, advertisement, and broadcasting, has positively influenced the Indian display market.
