Tuhina Pandey has taken on a dual leadership role at IBM, stepping up as Director of Communications for the Asia-Pacific (APAC) region while continuing as Chief Marketing Officer for India and South Asia. This move consolidates her leadership across marketing and communications, aligning IBM’s brand voice in two of its most dynamic markets.
In a public note, Pandey described APAC as “a melting pot of ideas, innovation, people, and culture,” and expressed her excitement to collaborate with the region’s diverse and talented communications team.
With over a decade of experience, Pandey has led high-impact campaigns, repositioned brand narratives, and driven integrated strategies across sectors. Her work has consistently bridged purpose and performance, making her a trusted voice in both regional and global forums.
This expanded role positions her at the forefront of shaping IBM’s storytelling and strategic messaging across a region critical to the company’s future growth.
