REA India has elevated Sachin Maskeen to the position of Director – Data Science, marking an expansion of his leadership responsibilities within the organization. In this role, he will continue to drive advanced data science initiatives, focusing on the development and deployment of machine learning and Generative AI solutions across multiple functions including product, marketing, sales, human resources, and operations. His mandate centers on enabling growth, enhancing personalization, and improving operational efficiency at scale.
Sachin brings more than a decade of experience across data science, analytics, and engineering, with a career that spans diverse organizations such as REA India, CARS24, C2FO, HT Media Group, Indifi, and UnitedHealth Group. His professional journey reflects a consistent focus on applying data-driven approaches to solve complex business problems and deliver measurable impact.
Prior to his elevation, Sachin served as Associate Director – Data Science at REA India and CARS24, where he led global teams and played a key role in delivering high-impact solutions. His work during this period covered a wide range of areas including personalization, pricing optimization, demand forecasting, natural language processing–based chatbots, and computer vision applications. These initiatives supported both customer-facing innovation and internal decision-making across business functions.
Earlier in his career, Sachin held roles including Senior Data Scientist, Data Analyst, and Software Engineer. Through these positions, he developed deep expertise across machine learning, artificial intelligence, and scalable data platforms, building a strong foundation that now underpins his leadership in driving advanced data science capabilities.
With this elevation, Sachin Maskeen will continue to play a central role in shaping REA India’s data science roadmap, leveraging AI and analytics to support the organization’s evolving business priorities and long-term growth objectives.
