Anshul Asawa has been appointed as the CEO designate of Avenue Supermarts, the owner of DMart, effective March 15, 2025. This appointment marks a significant milestone in Avenue Supermarts’ journey as it continues to expand and strengthen its leadership in the competitive retail sector. With a career spanning nearly three decades, Anshul brings a wealth of experience and expertise to the table, poised to guide the company through its next phase of growth and innovation.
Anshul’s impressive career began at Unilever, where he held multiple key global roles across India, the Netherlands, and the United Kingdom. Most recently, he served as Country Head for Thailand and General Manager for Greater Asia Home Care. His leadership and strategic vision were integral in driving growth and expanding Unilever’s presence across various regions. Anshul’s success in these roles underscores his ability to navigate complex markets and scale operations effectively, making him an ideal fit for Avenue Supermarts as it prepares for further expansion.
Throughout his tenure at Unilever, Anshul demonstrated exceptional leadership skills in diverse areas such as sales, marketing, and distribution. His work in driving digital transformation initiatives and introducing innovative products in the home care segment stands as a testament to his ability to adapt and lead in an evolving business environment. Additionally, he played a key role in enhancing sales and distribution strategies, focusing on both urban and rural markets in India. His deep understanding of the Indian retail landscape will be crucial as he takes on his new role at Avenue Supermarts.
One of Anshul’s core strengths lies in his consumer-centric approach, which emphasizes understanding market needs and developing solutions that resonate with customers. His focus on operational excellence and execution-driven results will be vital in maintaining Avenue Supermarts’ position as a leader in the retail sector. As CEO designate, Anshul is expected to further solidify the company’s market share, particularly in the fast-growing value retail segment, and explore new avenues for innovation.
Avenue Supermarts has seen remarkable growth since its inception, with DMart becoming a household name in India. The company’s strategy of offering high-quality products at competitive prices has resonated well with Indian consumers, allowing it to rapidly expand its footprint across the country. Anshul’s leadership will be instrumental in ensuring that Avenue Supermarts remains at the forefront of this growth, especially as the retail landscape continues to evolve with changing consumer preferences and digital advancements.
Anshul’s appointment is expected to bring fresh perspectives and a renewed focus on innovation and operational efficiency, which are essential in a highly competitive market. His experience in leading large-scale organizations and driving growth will enable him to make data-driven decisions that contribute to Avenue Supermarts’ continued success. His ability to build and lead high-performing teams will also be key as he steers the company through its next stage of growth.
As Avenue Supermarts gears up for the next phase of its journey, Anshul’s expertise in global markets, leadership in digital transformation, and strong focus on operational excellence will be invaluable assets. His vision for the company is expected to shape its strategies for expanding its product offerings, enhancing the customer experience, and driving sustainable growth in the years ahead. With Anshul Asawa at the helm, Avenue Supermarts is well-positioned to further strengthen its leadership in the retail industry and continue its trajectory of success.